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JEFF ROBERTS law & journalism

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Are you Ready for Avatar Rights?

July 5, 2008 by Jeff

The world has seen its share of rights movements in recent years. That may not prepare it for the claims of the latest group seeking recognition – digital people.

As online computer games soar in popularity, the distinction between animated characters and their real life creators is eroding. This has given rise to perplexing new questions about the extent to which we have rights in our digital identities.

The popularity of avatars has much to do with the emergence of the online self. Avatars are the custom-designed figures created by computer users to play video games or to participate in a variety of online worlds. Recently, some nasty events have befallen these avatars, bringing moral or financial injury to their creators. Consider one famous example.

Read more in the Toronto Star

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